Niedersachsen had a strong presence at EXPO REAL

At the opening of EXPO REAL, the State Secretary at the Niedersachsen Ministry of Economics, Labour and Transport, Stefan Kapferer, visited the booths run by the city governments of Hannover, Braunschweig, Wolfsburg, Hildesheim and Osnabrück, the Ems Axis Region stand, and the presentation from the large-scale JadeWeserPort Wilhelmshaven project.
During his trip around the exposition, Kapferer was able to gain an overall insight into current property and real estate developments within the individual cities and municipalities. A special focus of his interest was on the major infrastructure projects. As is clear, the real estate industry is currently concentrating on questions and issues of key import, whereby energy efficiency and sustainability are of particular interest. It has become evident that the excellent infrastructural integration enjoyed by Niedersachsen is an essential precondition for being able to advertise the merits of its business locations in an attractive and appropriate manner.

Promotion for Niedersachsen also took place at the exposition through “KomSIS.de”, the joint Internet portal representing the district authorities and self-governing cities within the state. The research and presentation tool for business sites, properties and locations throughout the state was available to those interested in the fair's special “Niedersachsen Lounge”. Visitors from both within and outside Germany indicated how impressed they were with the capabilities and effectiveness of the system: the portal contains detailed information free of charge about over 1,000 industrial sites and available commercial properties as well as more than 450 business location profiles from the local government authorities. In contrast to other state portals, KomSIS.de even allows the multiple marketing of the offers available through the complete integration of the multilingual contents and functions of KomSIS.de in the web presentations maintained by each local authority and by the various regional alliances in Niedersachsen.
This additional wider dissemination and the greater chance of the offers being found as a result was also a convincing argument for many providers of commercial real estate at the fair who showed distinct interest in advertising their available properties in Niedersachsen's central business portal.

The EXPO Real took place from the 5th to 7th of October in Munich. The fair recorded a decline in attendance of 15 percent this year with a total of around 21,000 specialist visitors from 73 countries (as against last year's figure of 24,800 visitors from 78 countries). In addition to the visitors, there were also 14,750 representatives from exhibiting companies at the fair, which meant that the event had over 35,000 participants altogether. In view of the fact that the real estate industry has recently suffered a downswing on a worldwide scale, this result can be described as distinctly positive.